The Marketing Minute

Are you leading your potential leads down a dark alley?

Posted on April 24, 2012 by pia ~ 0 Comments

I’ve been wanting to write this post for a while but hoping things were going to get better. I’m sure most of you have seen or subscribe to daily deals through Groupon, Living Social, Bloomspot, etc, etc, etc. Some of you may have even marketed your business on these sites. What do you see when you click on the website…

How to Create Advertising That Sells

Posted on November 6, 2011 by admin ~ 0 Comments

Ogilvy & Mather was founded in 1948 by David Ogilvy in Manhattan. The company became a leading worldwide agency by the 1960s.Central to its growth was its strategy of building brands such as American Express, BP, Ford, Barbie, Maxwell House, IBM, Kodak, Nestlé, and Unilever brands Pond’s and Dove. Ogilvy & Mather was built on Ogilvy’s principles, in particular, that…