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seo

SEO Tactics that are DEAD

Posted on April 14, 2011 by pia ~ 0 Comments

When Search Engine Optimization is done correctly, it can be very profitable. It takes time and to see SEO results depends on what you do AND what you DON’T do. Here you’ll find seven Search Engine Optimization methods that won’t work with search engine algorithms, especially Google’s, now that the search engines are better at detecting what websites truly deserve…

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Hot off the Press: Highest Social Media ROI From User-Generated Content

Posted on February 3, 2011 by pia ~ 0 Comments

Among popular social marketing channels, user-generated content stands out for driving return on investment: 73% of surveyed CMOs say their companies facilitate customer ratings and reviews; and among those, 59% report average or significant ROI—making ratings and reviews the top social strategy to generate measurable return, according to a report by Bazaarvoice and the CMO Club. Corporate/brand communities ranked second…

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Official 2011 Color of the Year:

Posted on January 13, 2011 by pia ~ 0 Comments

The vibrant pink has been named 2011′s Color of the Year by Pantone, the color-services company whose advice influences what we’re sold to wear, decorate with and design with. Pantone chose Honeysuckle for its adrenaline-pumping quality, explained Leatrice Eiseman, executive director of the Pantone Color Institute. It’s a happy color, she said, a hue that can energize us and lift…

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Do I use Sans Serif or Serif Fonts for my Website?

Posted on December 27, 2010 by pia ~ 0 Comments

Have you ever heard the terms ‘Sans Serif’ and ‘Serif’? These are two incredibly important terms when it comes to fonts and design. Knowing which one to choose can often make all the difference between a great looking a header graphic and a poor looking one. But it goes even further … When you’re writing headlines, sub headings and body…

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Logos Impact on the Know, Like and Trust Factor

Posted on December 3, 2010 by pia ~ 0 Comments

People buy products and services from people they know, like and trust. How do you further this “Know-Like-Trust” factor in your business relationships? Images are tied to our emotions in powerful ways, so strategically using your logo and brand identity materials (business cards, letterhead, brochures, website, etc.) to enforce this connection is a great idea. A brand identity set contains…

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Self Hosted WordPress.org vs. Free WordPress.com

Posted on October 5, 2010 by pia ~ 0 Comments

Great new graphic from wpbeginner.com that outlines the difference between WordPress.org and WordPress.com.  

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